Creativity and Entrepreneurial Performance

A General Scientific Theory

  • W. Edward McMullan
  • Thomas P. Kenworthy

Part of the Exploring Diversity in Entrepreneurship book series (EDE)

Table of contents

  1. Front Matter
    Pages i-xiv
  2. W. Edward McMullan, Thomas P. Kenworthy
    Pages 1-14
  3. Understanding Entrepreneurial Problems

    1. Front Matter
      Pages 15-15
    2. W. Edward McMullan, Thomas P. Kenworthy
      Pages 17-24
  4. Major Entrepreneurial Paradigms

    1. Front Matter
      Pages 25-25
    2. W. Edward McMullan, Thomas P. Kenworthy
      Pages 27-42
    3. W. Edward McMullan, Thomas P. Kenworthy
      Pages 43-54
  5. A General Scientific Theory of Entrepreneurial Creativity

    1. Front Matter
      Pages 55-55
    2. W. Edward McMullan, Thomas P. Kenworthy
      Pages 57-72
    3. W. Edward McMullan, Thomas P. Kenworthy
      Pages 73-98
    4. W. Edward McMullan, Thomas P. Kenworthy
      Pages 99-111
  6. Auxiliary Theories

    1. Front Matter
      Pages 113-113
    2. W. Edward McMullan, Thomas P. Kenworthy
      Pages 115-135
    3. W. Edward McMullan, Thomas P. Kenworthy
      Pages 137-148
    4. W. Edward McMullan, Thomas P. Kenworthy
      Pages 149-154
    5. W. Edward McMullan, Thomas P. Kenworthy
      Pages 155-163
    6. W. Edward McMullan, Thomas P. Kenworthy
      Pages 165-178
  7. Back Matter
    Pages 179-207

About this book

Introduction

The essential problem in entrepreneurship is improving the performance of entrepreneurs. The most important theories will be the ones that most enable us to predict and then ultimately influence entrepreneurial performance. This book develops a new and more accurate theory of entrepreneurial performance based in entrepreneurial creativity. The field of entrepreneurship has a long tradition of expecting entrepreneurial performance to be influenced by creativity, tracing back even before the pioneering work of Joseph Schumpeter (1883 to 1950), who defined entrepreneurship as creative-destruction—creating the new by supplanting or destroying the old. Subsequently, psychologist Robert Sternberg defined creativity as broadly encompassing creative aspects of personality, motivation, intellect, thinking style and relevant knowledge. Using Sternberg’s definition of creativity, the authors reviewed the evidence directly linking entrepreneurial creativity and entrepreneurial performance, concluding that the linkage is both statistically and practically significant. In order to scientifically tie entrepreneurship to creativity the book pursues a number of major objectives: In parts one and two, the authors remind us of our scientific challenge in the light of the depressing levels of performance typically to be found in the real world of entrepreneurship, and explores the limitations of the dominant paradigms driving research in the field of entrepreneurship today. In part three, they bring together existing evidence to demonstrate the predictive and explanatory powers of creativity in relation to entrepreneurship. In part four, they further explore correlations between creativity and entrepreneurial performance at the individual and macro, or society, levels. In summary, the book offers a bold predictive theory claiming to predict 30 to 50% of entrepreneurial performance variance. This result is a general scientific theory that offers a serious challenge to entrepreneurial scholars who are pursuing other means for understanding the causality of entrepreneurial performance.

Keywords

Creativity Entrepreneurship General Scientific Theory Joseph Schumpeter Robert Sternberg

Authors and affiliations

  • W. Edward McMullan
    • 1
  • Thomas P. Kenworthy
    • 2
  1. 1.University of Calgary, Haskayne School of BusinessCalgaryCanada
  2. 2.Management & Marketing DepartmentUniversity of Dayton School of Business AdministrationDaytonUSA

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-319-04726-3
  • Copyright Information Springer International Publishing Switzerland 2015
  • Publisher Name Springer, Cham
  • eBook Packages Business and Economics
  • Print ISBN 978-3-319-04725-6
  • Online ISBN 978-3-319-04726-3
  • About this book
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