Skip to main content
SpringerLink
Log in

Dynamic Strategic Analysis

Demystifying simple success strategies

  • Book
  • © 2004

Overview

Authors:
  1. Sebastian Raisch
    View author publications

    You can also search for this author in PubMed   Google Scholar

  • Strategische Erfolgsfaktoren für internationale Medienunternehmen

This is a preview of subscription content, log in via an institution to check access.

Access this book

Log in via an institution
eBook USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (6 chapters)

  1. Front Matter

    Pages I-XIII
    Download chapter PDF

  2. Introduction

    • Sebastian Raisch
    Pages 1-15

  3. Literature Review

    • Sebastian Raisch
    Pages 17-74

  4. Towards a Dynamic Research Model

    • Sebastian Raisch
    Pages 75-141

  5. Research Methodology

    • Sebastian Raisch
    Pages 143-176

  6. Research Findings

    • Sebastian Raisch
    Pages 177-233

  7. Conclusions

    • Sebastian Raisch
    Pages 235-246

  8. Back Matter

    Pages 247-290
    Download chapter PDF
Back to top

Keywords

About this book

Today many business environments are characterized by frequent changes that result in a higher market dynamism and complexity. Global media industries are an up-to-date example of this development: a fast growth period was followed by a rapid downturn. Media companies wrote off a colossal US$ 120 billion from their balance sheets in 2002 - mostly as a result of growth strategies' failure. It seems that despite popular belief growth or market share by itself is less than ever before a guarantor of success. Sebastian Raisch decided to analyze various strategies in order to gain a bett8r understanding of the determinants of successful firm performance. When he decided to go on a research journey into the elements and dynamics of strategic thinking and firm performance he brought along all the ingredients necessary for such a challenging project; he had experience gained through exhaustive consulting work, excellent knowledge of management theories and, as a result of his studies and activities as a research assistant, specific knowledge of strategic management. His research objectives were furthermore clearly defined and, thanks to a meticulously planned and well-organized project as well as his enthusiasm for the topic, he had ready access to an empirical field.

About the author

Dr. Sebastian Raisch promovierte bei Prof. Dr. Gilbert Probst am Lehrstuhl für Management und Organisation der Universität Genf, Schweiz. Er ist als Projekt Manager am Institut für Management der Universität St. Gallen, Schweiz, tätig.

Bibliographic Information

Publish with us

Policies and ethics

Back to top

Search

Navigation