Doing Business in India

A Guide for Western Managers

  • Authors
  • Rajesh Kumar
  • Anand Kumar Sethi

Table of contents

  1. Front Matter
    Pages I-IX
  2. Rajesh Kumar, Anand Kumar Sethi
    Pages 1-26
  3. Rajesh Kumar, Anand Kumar Sethi
    Pages 27-42
  4. Rajesh Kumar, Anand Kumar Sethi
    Pages 43-54
  5. Rajesh Kumar, Anand Kumar Sethi
    Pages 55-72
  6. Rajesh Kumar, Anand Kumar Sethi
    Pages 73-83
  7. Rajesh Kumar, Anand Kumar Sethi
    Pages 84-102
  8. Rajesh Kumar, Anand Kumar Sethi
    Pages 103-114
  9. Rajesh Kumar, Anand Kumar Sethi
    Pages 130-139
  10. Back Matter
    Pages 140-164

About this book

Introduction

The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.

Keywords

business culture economy Europe innovation politics

Bibliographic information

  • DOI https://doi.org/10.1007/978-1-4039-8057-1
  • Copyright Information Palgrave Macmillan, a division of Nature America Inc. 2005
  • Publisher Name Palgrave Macmillan, New York
  • eBook Packages Palgrave Media & Culture Collection
  • Print ISBN 978-1-137-28452-5
  • Online ISBN 978-1-4039-8057-1
  • About this book
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