Volume 15, issue 1, February 2012
5 articles in this issue
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How Do the Dimensions of Corporate Reputation Affect Employment Intentions?
Authors
- Esra Alniacik
- Umit Alniacik
- Nihat Erdogmus
- Content type: The Contributors
- Published: 14 February 2012
- Pages: 3 - 19
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A Firm's Image Following Alleged Wrongdoing: Effects of the Firm's Prior Reputation and Response to the Allegation
Authors
- Wayne H Decker
- Content type: The Contributors
- Published: 14 February 2012
- Pages: 20 - 34
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When Things Go Wrong: Account Strategy Following a Corporate Crisis Event
Authors
- E Deanne Brocato
- Robert A Peterson
- Victoria L Crittenden
- Content type: The Contributors
- Published: 14 February 2012
- Pages: 35 - 51
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Identity Concerns or Functional Concerns? High vs Low Identifiers Reaction to Brand Identity Change
Authors
- Laura Illia
- Johan van Rekom
- Content type: The Contributors
- Published: 14 February 2012
- Pages: 52 - 67