Superordinate identity in cross-functional product development teams: Its antecedents and effect on new product performance Rajesh Sethi OriginalPaper Pages: 330 - 344
Representing the perceived ethical work climate among marketing employees Barry J. BabinJames S. BolesDonald P. Robin OriginalPaper Pages: 345 - 358
Price and brand name as indicators of quality dimensions for consumer durables Merrie BrucksValarie A. ZeithamlGillian Naylor OriginalPaper Pages: 359 - 374
Implementing a customer relationship strategy: The asymmetric impact of poor versus excellent execution Mark R. ColgatePeter J. Danaher OriginalPaper Pages: 375 - 387
On interfirm power, channel climate, and solidarity in industrial distributor-supplier dyads Keysuk Kim OriginalPaper Pages: 388 - 405
The measurement of intergenerational communication and influence on consumption: Development, validation, and cross-cultural comparison of the IGEN scale Madhubalan ViswanathanTerry L. ChildersElizabeth S. Moore OriginalPaper Pages: 406 - 424
The facilitating influence of consumer knowledge on the effectiveness of daily value reference information Fuan LiPaul W. MiniardMichael J. Barone Research Note Pages: 425 - 436
