Abstract
Luxury operations in China can be challenging. This chapter first tackles the financial implications of luxury development in Asia and then presents in-depth the issue of licensing. It finishes by presenting two perspectives on what is next in the Chinese luxury market.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
NOTES
Reuters, Louis Vuitton so Last Season for China’s Super Chic, 7 June2012.
Hurun, The Chinese Millionaire Wealth Report 2012.
Editor information
Editors and Affiliations
Copyright information
© 2013 Yves R. Lucky and Francesco Giliberti Birindelli
About this chapter
Cite this chapter
Lucky, Y.R., Birindelli, F.G. (2013). Perspectives On Luxury Operations In China. In: Hoffmann, J., Coste-Manière, I. (eds) Global Luxury Trends. Palgrave Macmillan, London. https://doi.org/10.1057/9781137287397_10
Download citation
DOI: https://doi.org/10.1057/9781137287397_10
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-44968-2
Online ISBN: 978-1-137-28739-7
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)