Microsoft: Power and the Limits of Power
In the dark ages of computing, computer-makers were vertically integrated: a hardware firm, such as IBM, developed proprietary OSs and applications software, and sold it to the corporate customer. Since then, the computer industry has undergone two paradigm shifts — to personal computing, then networked computing — and is now transitioning to a third, based on devices that send and receive data.
KeywordsSwitching Cost Strategic Alliance Dark Side Hewlett Packard Internet Gaming
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