Results

Abstract

This chapter first outlines the demographic profile for the participants and the descriptives for chronic regulatory focus, financial literacy, eye tracker—asset selection, eye tracker—portfolio selection, self-report—asset selection and self-report—portfolio selection. Tests of the hypotheses then follow, first with the eye tracker as the measure then followed by the self-report. The chapter is concluded with a section on the further analysis conducted. The further analysis primarily regards the gender and education variables, along with analysis into the effect of the unfavourable world financial outlook.