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Ausbau von Wettbewerbsvorteilen durch Smart Data Management in der Automobilindustrie

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Schritte in die künftige Mobilität

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Zusammenfassung

Die steigende Komplexität sowie verkürzte Lebenszyklen von Produkten und wachsende Kundenanforderungen zwingen immer mehr Entscheidungsträger dazu, ihre Wertschöpfungsprozesse zu identifizieren und zu optimieren, damit sie die Wettbewerbsfähigkeit ihres Unternehmens stärken können.

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Author information

Authors and Affiliations

  1. Universität Stuttgart, Keplerstr. 17, Stuttgart, 70174, Deutschland

    E. Stefanova

  2. MHP – A Porsche Company, Schlossstr. 12, Freiberg am Neckar, 71691, Deutschland

    J. Wößner

Authors
  1. E. Stefanova
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  2. J. Wößner
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Corresponding author

Correspondence to E. Stefanova .

Editor information

Editors and Affiliations

  1. Lehrstuhl für ABWL, & Internationales Automobilmanagement, Universität Duisburg-Essen, Bismarckstr. 90, Duisburg, 47057, Germany

    Heike Proff

  2. , Fakultät für Wirtschaftspolitik, Universität Duisburg-Essen, Lotharstraße, Duisburg, 47048, Germany

    Werner Pascha

  3. Universität Duisburg-Essen, Steinstr. 19, Essen, 45128, Germany

    Jörg Schönharting

  4. Inst. Mechatronik und Systemdynamik, Universität Duisburg-Essen, Lotharstr. 1, Duisburg, 47057, Germany

    Dieter Schramm

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Stefanova, E., Wößner, J. (2013). Ausbau von Wettbewerbsvorteilen durch Smart Data Management in der Automobilindustrie. In: Proff, H., Pascha, W., Schönharting, J., Schramm, D. (eds) Schritte in die künftige Mobilität. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-8349-4308-8_21

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  • DOI: https://doi.org/10.1007/978-3-8349-4308-8_21

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  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-8349-4307-1

  • Online ISBN: 978-3-8349-4308-8

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