Establishing Overlaying Structures

  • Roman Boutellier
  • Oliver Gassmann
  • Maximilian von Zedtwitz

Abstract

Many companies struggle with obsolete R&D structures when attempting to draw on the potential of global R&D. Traditional R&D organization proves to be insufficient for many new challenges: R&D managers must learn to manage an additional organizational level in order to ensure global R&D efficiency.

Keywords

Europe Transportation Assimilation Benz Archies 

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Copyright information

© Springer-Verlag Berlin Heidelberg 1999

Authors and Affiliations

  • Roman Boutellier
    • 1
  • Oliver Gassmann
    • 2
  • Maximilian von Zedtwitz
    • 1
  1. 1.Institute for Technology ManagementUniversity of St. GallenSt. GallenSwitzerland
  2. 2.R&D Technology ManagementSchindler Lifts Ltd.EbikonSwitzerland

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