Abstract
The first part of the analysis aims to test hypothesis 1. As has been pointed out in chapter 5, the content of mission statements has often been challenged throughout literature. Critical comments are commonly related to varying degrees of emphases on particular concepts within mission statements.
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© 2016 Springer Fachmedien Wiesbaden
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Adam, A. (2016). Empirical Assessment of Mission Statement Content. In: Strategy and Success Factors of Business Schools. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-14519-4_8
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DOI: https://doi.org/10.1007/978-3-658-14519-4_8
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-14518-7
Online ISBN: 978-3-658-14519-4
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