Abstract
Contemporary society expects companies to act responsibly and sustainably. This has led to the development of business ethics concepts, such as corporate social responsibility (CSR), which influence every activity in the retail value chain, both downstream and upstream. This chapter describes the ethical framework of CSR and its consequences for retailers.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Notes
- 1.
As well as the explicitly cited sources, sources used for this case study include the website http://www.ottogroup.com, press releases and various annual and CSR reports.
References
BCG (2013). Press releases: Study shows increased profits for companies that embrace sustainability. http://www.bcg.com/media/. Accessed January 29, 2015.
BSCI (2013). Our work: Monitoring. http://www.bsci-intl.org/sites/default /files/image/Audit-process-RUC.png. Accessed January 30, 2015.
Business and Diversity Initiative (2014). Otto Group commitment. http://www.business-and-biodiversity.de/en/about-us/members/otto-group/. Accessed February 17, 2015.
Carroll, A. B. (1979). A three-dimensional conceptual model of corporate performance. The Academy of Management Review, 4(4), 497–505.
Carroll, A. B. (1991). The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders. Business Horizons, 34(4), 39–48.
Chandler, D., & Werther, W. (2014). Strategic corporate social responsibility: Stakeholders, globalization and sustainable value creation (3rd edn.). Thousand Oaks: SAGE Publications.
Coop Group (2014). Sustainability report 2014. http://www.coop.ch/pb/site/common/get/documents/coop_main/elements/ueber/geschaeftsbericht/2015/_pdf/COOP_NHB_2014_e_low.pdf. Accessed June 09, 2015.
Coop Group (2015). Coop erhält Schweizerischen Umweltpreis 2015. http://www.coop.ch/pb/site/medien/node/82177773/Lde/index.html. Accessed June 10, 2015.
Elkington, J. (1997). Cannibals with forks: The triple bottom line of the 21st century business. Oxford: Capstone Publishing.
Forbes (2014). Amazon’s war on the house of Otto, Germany’s $18 billion family. http://www.forbes.com/sites/adamtanner/2014/03/05/amazons-war-on-germanys-18-billion-patriarch/. Accessed March 19, 2015.
Freeman, R. E. (1984). Strategic management: A stakeholder approach. Boston: Pitman Publishing.
H&M (2014). Conscious actions sustainability report 2014. http://sustainability.hm.com/content/dam/hm/about/documents/en/CSR/reports/Conscious%20Actions%20Sustainability%20Report%202014_en.pdf. Accessed June 9, 2015.
Inditex (2013). Annual report 2013. http://www.inditex.com/documents /10279/18789/Inditex_Group_Annual_Report_2013.pdf/88b623b8-b6b0-4d38-b45e-45822932ff72. Accessed January 29, 2015.
Inverto (2010). Sustainability as a key to commercial success. http://www.inverto.com/fileadmin/user_upload/. Accessed January 29, 201.
Jonker, J., & de Witte, M. (2006). Finally in business: Organising corporate social responsibility in five. In J. Jonker & M. de Witte (Eds.), Management models for corporate social responsibility (pp. 1–7). Berlin: Springer.
Morschett, D., Schramm-Klein, H., & Zentes, J. (2015). Strategic international management: text and cases (3rd edn.). Wiesbaden: Springer Gabler.
Otto Group (2013). Corporate responsibility report 2013. Hamburg: Otto Group.
Otto Group (2015a). CR strategy 2020. ttp://www.ottogroup.com/en/ die-otto-group/strategie/corporate-responsibility.php. Accessed February 17, 2015.
Otto Group (2015b). Significantly more textiles with sustainable cotton. http://www.ottogroup.com/en/medien/meldungen/Significantly-more-textiles-with-sustainable-cotton.php. Accessed March 19, 2015.
Otto Group (2015c). Social projects. http://www.ottogroup.com/en/die-otto-group/strategie/corporate-responsibility/gesellschaft/soziale-projekte.php. Accessed March 19, 2015.
Porter, M. E., & Kramer, M. R. (2006). Strategy & society: The link between competitive advantage and corporate social responsibility. Harvard Business Review, 84(12), 78–92.
Savitz, A. W., & Weber, K. (2014). The triple bottom line: How today’s best-run companies are achieving economic, social, and environmental success – and how you can too. San-Francisco: Jossey-Bass.
Scholz, C., & Zentes, J. (2015). Schizo-Wirtschaft: Nur radikales Umdenken und Andershandeln kann uns helfen. Frankfurt a. M.: Campus.
Schramm-Klein, H., Morschett, D., & Swoboda, B. (2015). Retailer corporate social responsibility: shedding light on CSR’s impact on profit of intermediaries in marketing channels. International Journal of Retail & Distribution Management, 43(4/5), 403–431.
Schramm-Klein, H., Zentes, J., Steinmann, S., Swoboda, B., & Morschett, D. (2016). Retailer corporate social responsibility is relevant to consumer behavior. Business & Society, 55(4), 1–26.
Sen, S., & Bhattacharya, C. (2001). Does doing good always lead to doing better? Consumer reactions to corporate social responsibility. Journal of Marketing Research, 38(2), 225–243.
Tesco (2014). Tesco and society report 2014. http://www.tescoplc.com/files/pdf/responsibility/2014/tesco_and_society_review_2014.pdf. Accessed January 29, 2015.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
Copyright information
© 2017 Springer Fachmedien Wiesbaden GmbH
About this chapter
Cite this chapter
Zentes, J., Morschett, D., Schramm-Klein, H. (2017). Corporate Social Responsibility. In: Strategic Retail Management. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-10183-1_10
Download citation
DOI: https://doi.org/10.1007/978-3-658-10183-1_10
Published:
Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-10182-4
Online ISBN: 978-3-658-10183-1
eBook Packages: Business and ManagementBusiness and Management (R0)