Abstract
This chapter addresses the resource-based view (RBV) of global operations strategy. We first discuss resources of a firm, investigate the relationship between resource and competitive advantages, present RBV theory in the field of strategic management, and introduce concepts in resource-based global operations strategy. Second, we introduce global resource size problem in a global environment. Third, we introduce resource type problems and discuss resource flexibility in production input, production capacity, and products. Fourth, we study global location strategy and discuss location strategies in global manufacturing, global service operations, global R&D and sustainable global operations. Finally we study global dynamic capacity management and investigate the relationship between dynamic capacity and capability lifecycles. In this chapter, we use case examples including Best Buy, Shipbuilding Overcapacity Crisis, Apple versus Dell Laptops, IBM, Yahoo and Google, and a case Carrefour Expansion in China to illustrate resource-based fundamentals.
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Gong, Y. (2013). Resource-Based Fundamentals. In: Global Operations Strategy. Springer Texts in Business and Economics. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-36708-3_5
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DOI: https://doi.org/10.1007/978-3-642-36708-3_5
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