Abstract
The advances of the last decade in hardware and software technology have furnished management with the means to plan and control corporate activities more effectively. Powerful spreadsheets, decision support and executive information systems have provided the technical opportunity to segment company and environment multi-dimensionally, to model the impact of alternative scenarios by using what-if, sensitivity and risk analyses and to access results via efficient drill-down techniques.
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© 1996 Springer Fachmedien Wiesbaden
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Schmitt, HU. (1996). Introduction. In: Effective Model Building for Strategic Planning. Deutscher Universitätsverlag, Wiesbaden. https://doi.org/10.1007/978-3-322-99897-2_1
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DOI: https://doi.org/10.1007/978-3-322-99897-2_1
Publisher Name: Deutscher Universitätsverlag, Wiesbaden
Print ISBN: 978-3-8244-6382-4
Online ISBN: 978-3-322-99897-2
eBook Packages: Springer Book Archive