Abstract
There has been an increasing amount of interest in startups due to their ability to change the economic and social conditions of a country. Australia as a country is investing more effort into startups as a way to increase international competitiveness. The aim of this chapter is to discuss some successful startups in a range of sectors including the beauty, clothing and education sector. By providing a case study analysis of each company, it can help to provide feedback about lessons learnt and how to improve in the future. Conclusions are stated that highlight the importance of developing a startup culture.
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Thukral, E., Ratten, V. (2020). Australian Startup’s: Case Study Examples. In: Ratten, V. (eds) Entrepreneurship and Organizational Change. Contributions to Management Science. Springer, Cham. https://doi.org/10.1007/978-3-030-35415-2_10
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