Abstract
Technology and futurism usually go hand-in-hand. In consumer electronics the need to innovate is more necessary than ever. Manufactures now simply cannot be certain that a given platform or device will dominate the industry for longer than a few years before something else comes round [1]. While futurism includes not simply the future of gadgets, the field found itself pushing away some of the perceived “softer” elements of foresight: social change, family structures, cultural impacts—in favour of mathematical modelling and technology.
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Sinclair, T. (2016). Communication and Language in the Age of Digital Transformation. In: Lee, N. (eds) Google It. Springer, New York, NY. https://doi.org/10.1007/978-1-4939-6415-4_14
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