Abstract
Every bit of work and every penny invested are for nothing if you aren’t measuring their return. It’s a core tenet of operating a profitable, successful business. The same rule applies for design thinking initiatives: you must measure.
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© 2013 Beverly Rudkin Ingle
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Ingle, B.R. (2013). Metrics for Design Thinking. In: Design Thinking for Entrepreneurs and Small Businesses. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4302-6182-7_11
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DOI: https://doi.org/10.1007/978-1-4302-6182-7_11
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Publisher Name: Apress, Berkeley, CA
Print ISBN: 978-1-4302-6181-0
Online ISBN: 978-1-4302-6182-7
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