Abstract
Doleys, a department store group, operates five outlets. It has a ‘flagship’ store in London and four smaller stores in the suburbs. Turnover from five stores in the late 1980s was in the region of £120m. The London store, with 150 000 square feet of sales area accounted for £40 m and the suburban stores average some £20 m each from approximately selling areas of 60 000 square feet. Since 1990 sales had not increased.
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© 1996 David Walters and Dominic Laffy
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Walters, D., Laffy, D. (1996). Doleys Plc. In: Managing Retail Productivity and Profitability. Palgrave, London. https://doi.org/10.1007/978-1-349-24621-2_10
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DOI: https://doi.org/10.1007/978-1-349-24621-2_10
Publisher Name: Palgrave, London
Print ISBN: 978-1-349-24623-6
Online ISBN: 978-1-349-24621-2
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