Abstract
Employee and community relations: why bundle these together in the same chapter? Partly because when employees go home from work, they are members of the local community; partly because their families and friends are, so in a way employees and community are facets of the same audience; but also because employees can be excellent representatives of the company in the community.
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Notes and References
Alastair Bruce, Community Relations Study Tour to the USA: Challenges for UK Managers Bruce Naughton Wade, 1994.
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© 1995 Norman Stone
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Stone, N. (1995). Employee and Community Relations. In: The Management and Practice of Public Relations. Palgrave, London. https://doi.org/10.1007/978-1-349-24158-3_7
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DOI: https://doi.org/10.1007/978-1-349-24158-3_7
Publisher Name: Palgrave, London
Print ISBN: 978-0-333-60976-7
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