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Abstract

Eagle-eyed readers of MW’s job pages will notice that two companies — each in the middle of restructuring — were advertising for marketing staff last week. Reckitt & Colman was seeking an assistant brand manager and category manager to work as “part of a European project team”, in the same week that it was disappointing the City with lower than expected profits and its second European overhaul in five years.

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© 1999 Macmillan Publishers Limited

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Evans, M., Moutinho, L. (1999). Marketing Organisation. In: Contemporary Issues in Marketing. Palgrave, London. https://doi.org/10.1007/978-1-349-14299-6_10

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  • DOI: https://doi.org/10.1007/978-1-349-14299-6_10

  • Publisher Name: Palgrave, London

  • Print ISBN: 978-0-333-67774-2

  • Online ISBN: 978-1-349-14299-6

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