Overview
Wirtschaftswissenschaftliche Studie
Fachbeiträge und Forschungsprojekte zu Themen des Dialogmarketing
Austausch zwischen Wissenschaft und Praxis
Includes supplementary material: sn.pub/extras
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Table of contents (8 chapters)
Keywords
About this book
Editors and Affiliations
About the editor
Bibliographic Information
Book Title: Dialogmarketing Perspektiven 2015/2016
Book Subtitle: Tagungsband 10. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
Editors: Deutscher Dialogmarketing Verband e. V
DOI: https://doi.org/10.1007/978-3-658-12924-8
Publisher: Springer Gabler Wiesbaden
eBook Packages: Business and Economics (German Language)
Copyright Information: Springer Fachmedien Wiesbaden 2016
Softcover ISBN: 978-3-658-12923-1Published: 14 April 2016
eBook ISBN: 978-3-658-12924-8Published: 30 April 2016
Edition Number: 1
Number of Pages: VII, 152
Number of Illustrations: 47 b/w illustrations, 4 illustrations in colour
Topics: Marketing, Call Center/Customer Service