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Independent Television in Britain

Origin and Foundation 1946–62

  • Authors
  • Bernard Sendall

Table of contents

  1. Front Matter
    Pages i-xviii
  2. Breaking the Monopoly

    1. Front Matter
      Pages 1-1
    2. Bernard Sendall
      Pages 3-8
    3. Bernard Sendall
      Pages 9-11
    4. Bernard Sendall
      Pages 12-16
    5. Bernard Sendall
      Pages 17-22
    6. Bernard Sendall
      Pages 23-24
    7. Bernard Sendall
      Pages 25-30
    8. Bernard Sendall
      Pages 31-35
    9. Bernard Sendall
      Pages 36-55
  3. The Beginning: 1954/5

    1. Front Matter
      Pages 57-57
    2. Bernard Sendall
      Pages 59-62
    3. Bernard Sendall
      Pages 63-67
    4. Bernard Sendall
      Pages 68-84
    5. Bernard Sendall
      Pages 85-87
    6. Bernard Sendall
      Pages 88-91
    7. Bernard Sendall
      Pages 92-94
    8. Bernard Sendall
      Pages 95-97
    9. Bernard Sendall
      Pages 98-105
    10. Bernard Sendall
      Pages 106-109
    11. Bernard Sendall
      Pages 110-111
    12. Bernard Sendall
      Pages 112-114
    13. Bernard Sendall
      Pages 115-124
    14. Bernard Sendall
      Pages 125-126
    15. Bernard Sendall
      Pages 127-130
  4. In and Out of the Red

    1. Front Matter
      Pages 131-131
    2. Bernard Sendall
      Pages 133-137
    3. Bernard Sendall
      Pages 138-139
    4. Bernard Sendall
      Pages 140-148
    5. Bernard Sendall
      Pages 149-159
    6. Bernard Sendall
      Pages 160-182
    7. Bernard Sendall
      Pages 183-200
    8. Bernard Sendall
      Pages 201-232
    9. Bernard Sendall
      Pages 233-247
    10. Bernard Sendall
      Pages 248-289
  5. The New Monopoly

    1. Front Matter
      Pages 291-291
    2. Bernard Sendall
      Pages 293-302
    3. Bernard Sendall
      Pages 303-316
  6. People’s Television

    1. Front Matter
      Pages 317-317
    2. Bernard Sendall
      Pages 319-339
    3. Bernard Sendall
      Pages 340-363
  7. Alarums and Excursions

    1. Front Matter
      Pages 365-365
    2. Bernard Sendall
      Pages 367-370
    3. Bernard Sendall
      Pages 371-373
  8. Back Matter
    Pages 375-418

About this book

Introduction

After thirty years of broadcasting in Britain under a public monopoly, the Television Act of 1954 introduced a controversial new force called Independent Television (ITV) which was a plural structure combining private enterprise and public control. Its income came from advertising. This volume, the first of three recording the history of Independent Television, describes the campaign to end the BBC's monopoly in television and tells of the vicissitudes of the early years of ITV, how it survived to become an accepted part of the fabric of British life. The book draws on much previously unpublished information to reveal the inside story of the problems which were encountered and the people principally involved in them. It tells how ITV's programmes captured a major share of the television audience and also how its rapid growth and the way the network was conducted led to a divergence from some of the ideals of its founding fathers. Whilst enjoying great popularity with the audience in general, ITV encountered criticism among people concerned about both 'excessive' profits and the social impact of the medium. The book sets the record straight on a number of questions on which judgements have been based more often on legend than on fact. The story ends on the eve of the Pilkington Report of 1962, which was to advocate 'organic change' in the whole system of Independent Television. The second volume will contain a detailed review of this report, describe the passage of the second Television Act of 1963 and go on to tell what happened to ITV after the arrival of Lord Hill of Luton, the former radio doctor and Postmaster-General, as Chairman of the ITA in the summer of 1963.

Keywords

broadcasting campaign crisis criticism development growth information nature network news parliament radio Scotland television television news

Bibliographic information