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Journal of the Academy of Marketing Science

, Volume 16, Issue 3–4, pp 111–112 | Cite as

The handbook of forecasting a manager’s guide

Second Edition Edited by Spyros Makridakis and Steven C. Wheelwright, (New York: John Wiley & Sons, Inc., 1987, 638 pp. $58.50)
  • Gillian Rice
Book Review
  • 58 Downloads

Reference

  1. The Handbook of Forecasting A Manager's Guide, Second Edition. Edited by Spyros Makridakis and Steven C. Wheelwright, (New York: John Wiley & Sons, Inc., 1987, 638 pp, $58.50).Google Scholar

Copyright information

© Academy of Marketing Science 1988

Authors and Affiliations

  • Gillian Rice

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