Abstract
Getting facts, expectations, reasons or attitudes by interviewing people has a long history, but scientific survey research required three innovations which only came in the twentieth century – scientific probability sampling, controlled question stimuli and answer categorization, and multivariate analysis of the rich resulting data sets. Textbooks abound (Moser and Kalton 1971; Lansing and Morgan 1971; Sonquist and Dunkelberg 1977; Rossi et al. 1983).
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Morgan, J.N. (2018). Survey Research. In: The New Palgrave Dictionary of Economics. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-95189-5_1431
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DOI: https://doi.org/10.1057/978-1-349-95189-5_1431
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