Abstract
Exchanging goods and services through a market permits great increases in the efficiency of productive activity. Yet markets are not costless. Appreciable costs must be incurred to bring buyer and seller together and to inform their transactions. When borne by the seller, these are conventionally called selling costs.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Bibliography
Chamberlin, E.H. 1933. The theory of monopolistic competition. Cambridge, MA: Harvard University Press.
Dorfman, R., and P.O. Steiner. 1954. Optimal advertising and optimal quality. American Economic Review 44: 826–836.
Lambin, J.-J. 1976. Advertising, competition, and market conduct in oligopoly over time. Amsterdam: North-Holland.
Marshall, A. 1920. Industry and trade, 3rd ed. London: Macmillan.
Pryor, F.L. 1977. Some costs and benefits of markets: An empirical study. Quarterly Journal of Economics 9(1): 81–102.
Weiss, L.W., G. Pascoe, and S. Martin. 1983. The size of selling costs. Review of Economics and Statistics 65(4): 668–672.
Author information
Authors and Affiliations
Editor information
Copyright information
© 2018 Macmillan Publishers Ltd.
About this entry
Cite this entry
Scherer, F.M. (2018). Selling Costs. In: The New Palgrave Dictionary of Economics. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-95189-5_1327
Download citation
DOI: https://doi.org/10.1057/978-1-349-95189-5_1327
Published:
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-95188-8
Online ISBN: 978-1-349-95189-5
eBook Packages: Economics and FinanceReference Module Humanities and Social SciencesReference Module Business, Economics and Social Sciences