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On System Arrangement of Governmental Social Media in Emergency Communication and Its Optimization

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Handbook of Chinese Management
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Abstract

After developing for more than 10 years, the function of governmental social media in emergency management has become increasingly more important with greatly increased scale effects, constellation effects, and rich media. This chapter presents a survey on the institutional management of governmental social media in emergencies, which is characterized by progressivity, conductivity, co-movement, and path dependence. With this in mind, we propose to establish a national system of governmental social media, implement a collaborative innovation strategy of information dissemination in crises, and institute a professionalization transformation assisted by third parties to achieve maximum efficiency in governmental social media for emergency management.

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Correspondence to Dang Shengcui .

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Shengcui, D., Siqi, C. (2019). On System Arrangement of Governmental Social Media in Emergency Communication and Its Optimization. In: Foo, CT. (eds) Handbook of Chinese Management. Springer, Singapore. https://doi.org/10.1007/978-981-10-2442-9_41-1

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  • DOI: https://doi.org/10.1007/978-981-10-2442-9_41-1

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  • Print ISBN: 978-981-10-2442-9

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