According to self-categorization theory (Turner et al. 1987), self-perception is influenced by salient self-categories, and the ascription of ingroup-defining characteristics to the self is defined as self-stereotyping.
Self-categorization theory (Turner et al. 1987) posits that group-level processes occur through the process of categorizing or cognitively grouping the self as either similar to or distinct from another class of stimuli. One can categorize the self on a personal level, as a unique individual, different from other individuals (based on idiosyncratic attributes), or conversely, categorization can be done on a sociallevel, in terms of identification with social groups, which would render one’s cognition to be filtered through a salient social identity. The operation of self-concept on a personal or social level is thought to be...
KeywordsReproductive Success Sexual Selection Gender Stereotype Parental Investment Secondary Sexual Characteristic
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