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A balanced scorecard (BSC) is defined as a management system, a framework designed for performance measurement at a strategic level for an entire organization. This solution was proposed by a team of 12 business representatives led by Robert S. Kaplan and David N. Norton in 1992 (Kaplan and Norton 1992). In their seminal paper, Kaplan and Norton initially referred the BSC as a set of measures divided into four interrelated categories: customer, finance, internal business, and (organizational) innovation and learning. Each of these perspectives addresses questions for management to answer. Their aim was to help to develop objectives, measures (KPIs), targets, and initiatives from the perspective of the identified categories. The customer perspective as its name implies takes the clients’ viewpoint. The financial perspective includes a shareholders’ perception of the organization’s performance. The internal perspective focuses on processes which...
References
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Ćwiklicki, M. (2021). Balanced Scorecard. In: Idowu, S., Schmidpeter, R., Capaldi, N., Zu, L., Del Baldo, M., Abreu, R. (eds) Encyclopedia of Sustainable Management. Springer, Cham. https://doi.org/10.1007/978-3-030-02006-4_378-1
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