Experiencing Cultural Heritage
The experience of cultural heritage is varied according to the person’s realm of experience, the setting of the experience, and the intent of the experience from the point of view of the participator and the provider. The most readily accessible experience of cultural heritage is in the realm of tourism, whereby tourist motivation can be explicitly linked to cultural heritage resources and locations. Notable in European countries, and borne out in global tourism statistics, the cultural heritage tourist has particular motivations, allied to education and cultural improvement, is looking for authentic experiences of cultural traits allied to distinct geographic locations, visits particular sites, spends more at a location in both time/duration, and money/investment in the leisure activity. Figures produced by other national tourism organizations (NTOs) around the globe tend to concur with this trend too: Experience of cultural heritage is a popular leisure motivation on an...
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