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Using the Idea-Marathon System (IMS) in University Education and Creativity Development

  • Takeo Higuchi
  • Shozo Saegusa
  • Daehyun KimEmail author
Living reference work entry
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Part of the Springer International Handbooks of Education book series (SIHE)

Abstract

The Idea-Marathon System (IMS) can be used to develop creativity by fusing self-reflection, idea generation, and journal writing. As a person reflects on ideas and circumstances, he or she maintains a rigorous written record by enumerating ideas and drawing associated visuals. This particular method of self-reflection was created by Takeo Higuchi when he worked for a trading company. After retiring in 2004, Higuchi carried out several studies in Japan with participants from research institutes and industrial companies. Higuchi used the Torrance Tests of Creative Thinking (TTCT) (Torrance, The Torrance tests of creative thinking-norms-technical manual research edition-verbal tests, forms A and B- figural tests, forms A and B. Personnel Press, Princeton, 1966/1974) to evaluate the use of the Idea-Marathon System. Moreover, through Higuchi’s experiments with participants at various educational institutions, he assessed that the IMS can be useful way for students to capture their creative ideas. Higuchi also found that the IMS journals may help students to develop both creativity and good study habits. In this chapter, the measurement of creativity is discussed based on Higuchi’s dissertation when he conducted research in Kobe University. Also discussed in this chapter, is the IMS application used by Saegusa who introduced the topic ‘Thinking Ways to Creativity’ to a freshmen class in Business Administration at Shujitsu University, Okayama, Japan. In 2016, Higuchi and Saegusa investigated the effects of the IMS by considering variables such as creativity, curiosity, intellectual interest, love of learning, and better cooperation among groups. The investigators introduced the IMS method to undergraduate students enrolled in an ‘Introduction to Thinking Methodology’ course during 2016 and 2017, with continuing studies in 2018. Throughout the initial 2-year collaboration, the investigators’ found in their evaluations that the IMS impacted the freshmen participants not only in the number of ideas generated but also in a final performance assessment. It was also found that faculty support (i.e., weekly communication cards with students) was extremely important for students in order to maintain their motivation for the IMS writing regimen. To determine the impact of the IMS on student performance, a quantitative assessment of students’ creativity was used along with an evaluation survey. The goals of these evaluations were to have students use the IMS method as a useful career tool to help their innate creative talents grow by engaging in self-reflection and encouraging written and visual expression.

Keywords

Idea-Marathon System (IMS) Torrance Tests of Creative Thinking (TTCT) Continuity power Creativity Self-reflection Written and visual expression 

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Copyright information

© Springer Nature Singapore Pte Ltd. 2020

Authors and Affiliations

  1. 1.Idea-Marathon Institute (IMS Institute)TokyoJapan
  2. 2.Shujitsu UniversityOkayamaJapan
  3. 3.Torrance Center for Creativity and Talent DevelopmentUniversity of GeorgiaAthensUSA

Section editors and affiliations

  • Seokhee Cho
    • 1
  1. 1.St. John’s UniversityNew YorkUSA

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