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Reputation

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Encyclopedia of Animal Cognition and Behavior

Synonyms

Image score; Social impression; Standing; Status

Introduction

Reputation is based on two things: behavior plus an audience. In its most basic definition, “reputation” is an information source (Russell 2016). Any episode of animal behavior is a potential signal to another animal (Danchin et al. 2004), even if that signal was not a deliberate intention to communicate.

Consider the example of territorial urine marking in mice. When a mouse urinates in your house, that urine deposit is a meaningful signal for other mice (Hurst 2005). In many animals, scent marks have an important role in social communication, allowing “recognition of group members and kin, the advertisement of territory ownership and social dominance, assessment of the quality of competitors and potential mates, and the advertisement and control of reproductive status” (Hurst 2005, p. 220). After a mouse deposits urine, the scent stays behind in the absence of the signaler, detectable by other mice passing near....

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Correspondence to Yvan I. Russell .

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Russell, Y.I. (2019). Reputation. In: Vonk, J., Shackelford, T. (eds) Encyclopedia of Animal Cognition and Behavior. Springer, Cham. https://doi.org/10.1007/978-3-319-47829-6_1884-2

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  • DOI: https://doi.org/10.1007/978-3-319-47829-6_1884-2

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  • Print ISBN: 978-3-319-47829-6

  • Online ISBN: 978-3-319-47829-6

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Chapter history

  1. Latest

    Reputation
    Published:
    09 February 2019

    DOI: https://doi.org/10.1007/978-3-319-47829-6_1884-2

  2. Original

    Reputation
    Published:
    29 January 2018

    DOI: https://doi.org/10.1007/978-3-319-47829-6_1884-1