Encyclopedia of Wireless Networks

Living Edition
| Editors: Xuemin (Sherman) Shen, Xiaodong Lin, Kuan Zhang

Game Theoretic Modeling of Zero-Rating Internet Provisioning

  • Masoud Asghari
  • Saleh YousefiEmail author
  • Dusit Niyato
Living reference work entry
DOI: https://doi.org/10.1007/978-3-319-32903-1_37-1



Zero-rating Internet is the concept of allowing end-users to access the basic services of some websites via mobile network operators (MNOs) without charge. More specifically, the MNO does not subtract data usage of zero-rated services from the end-users’ data quota.

Sponsored content (i.e., sponsored data) is a similar context to zero-rating, where the end-users still get access to some websites and contents for free or with a discount. However, unlike zero-rating, in sponsored content the websites pay the cost of the sponsored contents’ bandwidth to the MNOs.

A zero-rating platform is a relaying service which allows websites to easily make their content available as zero-rating through the platform.

Historical Background

Websites such as Facebook, Google, and Wikipedia have been providing zero-rating access of their services (e.g., Facebook Zero, Google Free Zone, Wikipedia Zero) with...

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Copyright information

© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.Department of Computer EngineeringUrmia UniversityUrmiaIran
  2. 2.School of Computer Science and EngineeringNanyang Technological University (NTU)SingaporeSingapore

Section editors and affiliations

  • Dusit Niyato
    • 1
  1. 1.School of Computer Science and EngineeringNanyang Technological UniversitySingaporeSingapore