Volume 5, issue 1, March 2017

4 articles in this issue

The world of analytics: interdisciplinary, inclusive, insightful, and influential

Authors
- Anjala S. Krishen
- Maria Petrescu
- Content type: Editorial
- Published: 18 April 2017
- Pages: 1 - 4
Birds of a feather: a normative model of assessing consumers’ satisfaction in a generalized expectation–disconfirmation paradigm

Authors
- Lei Huang
- Content type: Original Article
- Published: 06 April 2017
- Pages: 5 - 13
Imbalanced customer classification for bank direct marketing

Authors
- Georgios Marinakos
- Sophia Daskalaki
- Content type: Original Article
- Published: 07 April 2017
- Pages: 14 - 30
Beyond cognitive age: developing a multitheoretical measure of age and its assessment

Authors (first, second and last of 5)
- Anil Mathur
- Fon Sim Ong
- George P. Moschis
- Content type: Original Article
- Published: 18 April 2017
- Pages: 31 - 43