Abstract
Factors prompting the development of mobile reading industry in 2014 were the increment of output value further transferring from terminal industry to content industry, a reconstitution of market pattern, and diversified operating systems competing with each other. New momentum indicates that convergence media devices and emerging markets will become crucial growing points
This paper is an initial outcome of “New Media and Social Development” under the program of establishing “Highland Disciplines” of Universities in Shanghai of Shanghai Social Science Innovation Research Base/Studio.
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Notes
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Wu, X., Wu, X. (2017). Analytical Report on the Mobile Reading Industry in 2014. In: Tang, X., Wu, X., Huang, C., Liu, R. (eds) Development Report on China’s New Media. Research Series on the Chinese Dream and China’s Development Path. Springer, Singapore. https://doi.org/10.1007/978-981-10-3683-5_13
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DOI: https://doi.org/10.1007/978-981-10-3683-5_13
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