Zusammenfassung
Im Business-to-Business (B2B)-Kontext bieten viele produzierende Unternehmen produktbegleitende Dienstleistungen an. Mit diesen Angeboten, die häufig als Produkt-Service-Systeme (PSS) bezeichnet werden, versuchen Anbieter zusätzlichen Kundennutzen zu schaffen, sich vom Wettbewerb zu differenzieren und so den Unternehmenserfolg zu steigern.
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Totzek, D., Kinateder, G., Kropp, E. (2019). Vermarktung von Produkt-Service-Systemen in der Industrie 4.0: Grundlagen und zentrale Herausforderungen für die Preisbestimmung. In: Obermaier, R. (eds) Handbuch Industrie 4.0 und Digitale Transformation. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-24576-4_19
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