Skip to main content

Development Report on the Online New Media Industry (2011–2012)

  • Chapter
  • First Online:
  • 1462 Accesses

Part of the book series: Understanding China ((UNCHI))

Abstract

During 2011–2012, China’s economy continued to grow steadily under the government’s macro-economic control. There were 564 million Internet users and 400 million of them were mobile Internet users. The emergence of a boom in investment and a surge in the market have provided development opportunities for social networking and video sites, with the latter in particular finding a clear positioning and profit model. Explosive growth was also seen in mobile internet usage, particularly in mobile e-commerce, the social network’s role in guiding public opinion get further attention. Over the course of the year, new types of new media industry has grown rapidly.

This is a preview of subscription content, log in via an institution.

Buying options

Chapter
USD   29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD   84.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD   109.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD   109.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Learn about institutional subscriptions

References

  1. Ailun (2011) The microblogging wars of the four major portals. http://zqb.cyol.com/html/2011-07/07/nw.D110000zgqnb_20110707_3-12.htm. Accessed 7 July 2011

  2. Zhang Jing (2013) Scale of Chinese e-commerce market trading reached CNY 8.1 trillion, the proportion of online shopping raised. http://ec.iresearch.cn/shopping/20130128/192198.shtml. Accessed 28 Jan 2013

  3. Ding Jiaqi (2012) Scale of Chinese e-commerce market trading reached CNY 284.2 billion, the growth rate fell down in 3Q 2012.http://ec.iresearch.cn/shopping/20121102/186049.shtml. Accessed 2 Nov 2012

  4. Dongxu (2012) Qihoo 360’s entry has brought big change to the distribution of users in 3Q 2012.http://data.eguan.cn/xinmeitiyingxiao_145732.html. Accessed 25 Oct 2012

  5. Chen Hongyu (2012) Chinese search engine market reaches CNY 18.78 billion in 2011.http://search.iresearch.cn/14/20120113/161449.shtml. Accessed 13 Jan 2012

  6. Wang Tingting (2013) Chinese online travel trading turnover reaches CNY 172.97 Billion in 2012. http://ec.iresearch.cn/reservation/20130128/192196.shtml. Accessed 28 Jan 2013

  7. Wang Tingting (2012) The revenue of Chinese third-party online travel agency reached to 2.3 Billion Yuan in 2012 Q1. http://ec.iresearch.cn/reservation/20120426/170796.shtml. Accessed 26 Apr 2012

  8. Wang Tingting (2012) Chinese online travel trading turnover reaches CNY 1.67 trillion in 2011. http://ec.iresearch.cn/55/20120112/161323.shtml. Accessed 12 Jan 2012

  9. Iresearh (2012) Five independent business networking sites of China, 1Q-2Q 2012.http://www.iresearch.com.cn/View/178918.html. Accessed 13 Aug 2012

  10. Yan Huawen (2013) Chinese online video trading turnover reaches CNY 9.25 billion in 2012. http://video.iresearch.cn/sharing/20130123/191889.shtml. Accessed 24 Jan 2013

  11. Zhao Xufeng (2013) Chinese online video trading turnover reaches CNY 6.27 billion in 2011. http://video.iresearch.cn/60/20120113/161447.shtml. Accessed 13 Jan 2013

  12. Eguan Research (2012) Competition in Chinese online video market increases in the second camp in Q4 2011. http://data.eguan.cn/yiguanshuju_125825.html. Accessed 2 Feb 2012

  13. Chinaadren (2012) Review on video sites in 2012: “The Five Hegemons” pattern highlights. http://www.chinaadren.com/html/news/2012-12-18/20121218165729.html. Accessed 18 Dec 2012

  14. Ma Ruo (2012) The market share of Youku and Tudou decreased slightly to 32.4% in 2012 Q1. http://tech.163.com/12/0702/11/85DEQH9B000915BF.html. Accessed 28 Jan 2013

  15. Yan Huawen (2012) Chinese online video industry revenue doubled in the Q2 of 2012. http://video.iresearch.cn/iptv/20120727/177709.shtml. Accessed 27 July 2012

  16. Eguan Research (2012) 10 focal points for TMT investment in 2012. http://www.199it.com/archives/22573.html. Accessed 18 Jan 2012

  17. Iresearch (2012) 2011 Chinese online game users market reached to 43.38 billion Yuan. http://www.sfw.cn/xinwen/index.asp?iID=396762. Accessed 23 Jan 2013

  18. Tencent News (2013) WeChat become the largest mobile internet application Platform. http://tech.hexun.com/2013-01-23/150499590.html. Accessed 23 Jan 2013

  19. Cao Di (2012) The scale of China’s online gaming industry reached CNY 41.38 billion in 2011.http://game.iresearch.cn/15/20120113/161446.shtml. Accessed 13 Jan 2012

  20. Yangyang (2013) The scale of Chinese mobile internet in 2012 is 54970 million. http://www.admin5.com/article/20130125/486090.shtml. Accessed 25 Jan 2013

  21. Shen Sui (2012) The scale of China’s mobile internet market reached CNY 3.93 billion in 2011.http://wireless.iresearch.cn/16/20120113/161468.shtml. Accessed 13 Jan 2012

  22. Su Yi (2013) 3G subscriber growed over 100 million in 2012, growth slowdown and did not outbreak. http://it.sohu.com/20130122/n364273281.shtml. Accessed 22 Jan 2012

  23. Chen Min (2013) The nationwide 3G users reached 106 million and totally over 233 million last year. http://tech.163.com/13/0121/22/8LPBBF1O000915BE.html. Accessed 21 Jan 2013

  24. IResearch (2012) China online shopping transactions reached 773.56 billion yuan in 2011. http://ec.iresearch.cn/17/20120112/161325.shtml. Accessed 25 Jan 2013

  25. iimedia Research (2013) Report on Chinese wireless music market in 2012. http://dev.iimedia.cn/article/36490.html. Accessed 01 Mar 2013

  26. iiMedia Research (2011) Development of Chinese wireless music market, 3Q 2009 – 4Q 2011.http://www.iimedia.cn/22109.html. Accessed 17 Nov 2011

  27. Hua Jian (2011) Cultural industries e-report (Issue 99). http://www.icipku.org/academic/EPub/Observed/2011/11/15/1211.html. Accessed 15 Nov 2011

  28. Jiangyiman (2011) The release of the mobile phone animation standard system will accelerate the development of the animation industry. http://money.163.com/11/1217/02/7LEMFKM600253EOS.html. Accessed 17 Dec 2011

  29. Sina.com (2011) Adhering to the development of cross-border integration: the Wanmei 2011 industry seminar receives widespread interest. http://games.sina.com.cn/o/n/2011-12-09/1004559435.shtml. Accessed 9 Dec 2011

  30. Zhanglimin (2012) Internet 2012: Diandian leads new trend for ‘cross-border co-operation’. http://www.cet.com.cn/itpd/hlw/437143.shtml. Accessed 9 Feb 2012

  31. Sina.com (2011) Internet giant cross-border operations: drastic changes in domestic e-commerce. http://all.vic.sina.com.cn/news/2011/1115/1003.html. Accessed 15 Nov 2011

  32. BiLei (2011) Ten development trend of the Chinese internet micro-era leaders in 2011. http://news.xinhuanet.com/society/2011-12/28/c_111319918_3.htm. Accessed 28 Dec 2011

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Tianyun Li .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2014 Springer-Verlag Berlin Heidelberg

About this chapter

Cite this chapter

Li, T. (2014). Development Report on the Online New Media Industry (2011–2012). In: Xiang, H., Walker, P. (eds) China Cultural and Creative Industries Reports 2013. Understanding China. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-38157-7_6

Download citation

Publish with us

Policies and ethics