Abstract
The student will be able to:
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explore market led opportunities that can be met with value chain structures;
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evaluate alternative value chain structures;
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decide upon an optimal value chain design that meets customer and corporate stakeholder expectations.
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References
Bornheim, C. P. (2001), e-roadmapping: digital strategising for the new economy, Pal-grave, Basingstoke.
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Hagel, J. and M. Singer (1999), ‘Unbundling the corporation’, Harvard Business Review, Vol. 77, No. 2.
Harrison, S. (2000), ‘US models out of step with Asia reality’, Morning Post, October 3, Hong Kong.
McHugh, P., G. Merli and G. Wheeler III (1995), Beyond Business Process Reengineering, Wiley, Chichester.
Copyright information
© 2002 David Walters
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Cite this chapter
Walters, D. (2002). Configuring the Value Chain: 2. In: Operations Strategy. Palgrave, London. https://doi.org/10.1007/978-1-4039-1446-0_17
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DOI: https://doi.org/10.1007/978-1-4039-1446-0_17
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