Abstract
Bodega Pirineos Ltd. was founded in 1964. Its ownership was shared by Grupo Barbadillo (76%) and by the partners of the grapes cooperative (24%). The winery managers and owners were committed to promoting other objectives than profits (e.g. social responsibility, agriculture needs, environmental respect, sustainability, innovation).Efficiency increased; employees were not only more motivated, but most of them also adopted sustainable principles outside of the work environment; grape suppliers maintained their incomes; a number of international intermediaries considered Bodega Pirineos better than before; and relations with stakeholders and the rest of society also improved.
Keywords
- Supply Chain
- Supply Chain Management
- Environmental Management System
- Triple Bottom Line
- Entire Supply Chain
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
This is a preview of subscription content, log in via an institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsPreview
Unable to display preview. Download preview PDF.
Editor information
Editors and Affiliations
Copyright information
© 2015 Jesús Cambra-Fierro, Lourdes Pérez, and Rocío Ruiz-Benítez
About this chapter
Cite this chapter
Cambra-Fierro, J., Pérez, L., Ruiz-Benítez, R. (2015). Bodega Pirineos: A Sustainable and Collaborative Business Model in a Spanish Winery. In: Gilinsky, A. (eds) Crafting Sustainable Wine Businesses: Concepts and Cases. Palgrave Pivot, New York. https://doi.org/10.1057/9781137553089_2
Download citation
DOI: https://doi.org/10.1057/9781137553089_2
Publisher Name: Palgrave Pivot, New York
Print ISBN: 978-1-349-55744-8
Online ISBN: 978-1-137-55308-9
eBook Packages: Earth and Environmental ScienceEarth and Environmental Science (R0)