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US Public Diplomacy: A Model for Public Diplomacy Strategy in East Asia?

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Understanding Public Diplomacy in East Asia

Part of the book series: Palgrave Macmillan Series in Global Public Diplomacy ((GPD))

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Abstract

The growth of the soft power concept in East Asia is evidenced by the rise of public diplomacy as a strategic imperative across the region. Importantly, the translation of soft power as an analytical construct into foreign policy practice reveals a diversity of assumptions about what counts as influence, what modes of communication are effective, and how publics are deemed consequential as stakeholders for strategic formulations. While recent comparative studies provide important observations about how soft power is adapted across East Asian states, it may be equally important to consider the particular impact of powerful regional actors as actively shaping (or constraining) public diplomacy strategies and the soft power assumptions that justify such strategies.1

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  1. Craig Hayden
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Jan Melissen Yul Sohn

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© 2015 Jan Melissen and Yul Sohn

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Hayden, C. (2015). US Public Diplomacy: A Model for Public Diplomacy Strategy in East Asia?. In: Melissen, J., Sohn, Y. (eds) Understanding Public Diplomacy in East Asia. Palgrave Macmillan Series in Global Public Diplomacy. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137532299_10

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