Abstract
The trouble with my line of work is that, when someone gives feedback on a speech, I know what they really mean. If someone says ‘Exquisite. Beautiful. Great feeling’ I know that I have hit the spot. However, if someone says ‘Good. Working well. Like the structure’, I know I could have done better. There are some words that people only use when their emotions are flowing, and other words that show they are not really bothered.
‘Words are the most powerful drug used by mankind.’
Rudyard Kipling
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© 2015 Simon Lancaster
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Lancaster, S. (2015). Great Words We Love. In: Winning Minds. Palgrave Macmillan, London. https://doi.org/10.1057/9781137465948_16
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DOI: https://doi.org/10.1057/9781137465948_16
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-137-46592-4
Online ISBN: 978-1-137-46594-8
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