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Key Determinants of Retail Internationalization: Do Institutions Matter?

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Institutional Impacts on Firm Internationalization

Abstract

International retailing, linked to the current state of globalization, is on the move. Many retail establishments are internationalizing, although this process is not yet well understood. The institutional theory, as suggested by Huang and Sternquist (2007), may shed some important light on this critical topic.

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Authors
  1. Michael R. Czinkota
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  2. Svetla Marinova
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  3. A. Coskun Samli
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  4. Zhizhong Jiang
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Editor information

Editors and Affiliations

  1. Aalborg University, Denmark

    Svetla Marinova

Copyright information

© 2015 Michael R. Czinkota, Svetla Marinova, A. Coskun Samli and Zhizhong Jiang

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Cite this chapter

Czinkota, M.R., Marinova, S., Samli, A.C., Jiang, Z. (2015). Key Determinants of Retail Internationalization: Do Institutions Matter?. In: Marinova, S. (eds) Institutional Impacts on Firm Internationalization. Palgrave Macmillan, London. https://doi.org/10.1057/9781137446350_12

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