The Context of the Case Study

Abstract

This chapter will provide a bridge between the previous chapter which presented the details of the integrated financial optimisation model with the following chapter which is a numerical model of this study. This chapter presents the sample of the study and the snapshot of the company’s business activities including the country’s characteristics related to corporate governance practices, capital market and regulatory environments. Before describing the sample further, the sampling method is explained. Understanding the characteristics of the sample will give a clue to the application of the model and what the analysis and implications in the following chapters are drawn upon.