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Abstract

Technological change is possibly one of the most critical of the meta-events that can create a future strategic opportunity or threat for any organisation. This is because technology can provide the basis of totally new industries or permit smaller firms to develop a competitive advantage based upon disruptive innovation which is capable of successfully challenging an industry’s market leaders. The risk facing the developed nations during the new austerity in technological innovation is assisting developing nations to more rapidly engage in industrialisation and accelerate the speed with which companies from these areas of the world can begin to move towards achieving global market leadership.

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© 2013 Ian Chaston

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Chaston, I. (2013). Technology Strategies. In: Entrepreneurship and Innovation During Austerity. Palgrave Macmillan, London. https://doi.org/10.1057/9781137324436_9

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