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Luxury Retailing in India

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The Luxury Market in India

Abstract

The story of luxury retail in India during the last decade has been nothing less than a revolution. The collaboration of developers, retailers, designers and authorities has transformed the luxury retail landscape. This chapter will track the growth and performance of the luxury retail industry in India, including strategies to create successful organized formats to match changing consumer trends.

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References

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© 2012 Sudeep Chhabra

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Chhabra, S. (2012). Luxury Retailing in India. In: Atwal, G., Jain, S. (eds) The Luxury Market in India. Palgrave Macmillan, London. https://doi.org/10.1057/9781137264169_9

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