Seventy or eighty years ago election campaigns were conducted almost exclusively at a constituency level. Apart from organising speaking tours by the party leaders and other prominent personalities, the party headquarters played little direct part in the campaign. The newspapers were full of election news, but they were read only by a minority, and a far greater readership was claimed by regional and local papers than is the case today.
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Notes and References
- 2.Martin Harrison’s chapter on broadcasting, and Martin Harrop’s and Margaret Scammell’s on the press, in David Butler and Dennis Kavanagh The British General Election of 1983 (London: Macmillan, 1984), The British General Election of 1987 (Basingstoke: Macmillan, 1987), The British General Election of 1992 (London: Macmillan, 1992), The British General Election of 1997 (Basingstoke: Macmillan, 1997) and The British General Election of 2001 (Basingstoke: Palgrave, 2002), have been important sources in compiling this chapter.Google Scholar
- 3.See, for example, Martin Harrop’s comments in Butler and Kavanagh, The British General Election 1983, chapter 9, and especially pp. 214–15, and in Butler and Kavanagh, The British General Election 2001, pp. 181–2, and David Deacon and Dominic Wring, ‘Partisan Dealignment and the British Press’, in John Bartle, Simon Atkinson and Roger Mortimore (eds), Political Communications: The General Election Campaign of 2001 (London: Frank Cass, 2002).Google Scholar