Transcending Art’s Craft

Abstract

Degot’s (1987) discourse reveals that valuable insights into organizational management can be attained through the conceptualization of an art of management. However, to realize this potential, a concept of a management artform requires a new definition of art that transcends, in a post-disciplinary sense, any mere notion of a specific craft skill base; be that painting, drama, literature, or music and so on. Here, to paraphrase Umberto Eco (1997), to what do we refer when we talk of art, and with what degree of reliability? What makes us talk of Art?

Without tradition, art is a flock of sheep without a shepherd. Without innovation, it is a corpse.

Winston Churchill, 1953⁵¹