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Mad Technology pp 173-178 | Cite as

Conclusions

  • Ingyu Oh
  • Hun-Joon Park
  • Shigemi Yoneyama
  • Hyuk-Rae Kim

Abstract

Technological innovation is the central factor in corporate survival in the age of globalization and mad technology. However, the old view, that technology is a real production factor, is now being rapidly replaced by a new understanding, that it is in fact a part of cultural, virtual, and unreal factors of production (see Tsuru, 1993). If corporations do not acknowledge this new face of technology, they are squeezed out of the market. Traditional technologies that use heavy and chemical materials to produce Fordist commodities (e.g., mass production of one model of large size cars) have rapidly been supplanted by the so-called “post-industrial” technologies that Toyota championed (e.g., limited production of several models of small size cars).

Keywords

Depression Radar Defend 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Ingyu Oh, Hun-Joon Park, Shigemi Yoneyama and Hyuk-Rae Kim 2005

Authors and Affiliations

  • Ingyu Oh
    • 1
    • 2
  • Hun-Joon Park
    • 3
  • Shigemi Yoneyama
    • 4
    • 5
  • Hyuk-Rae Kim
    • 3
  1. 1.JumonjibaruJapan
  2. 2.AucklandNew Zealand
  3. 3.SeoulKorea
  4. 4.TokyoJapan
  5. 5.ParisFrance

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