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Abstract

Stories can be very engaging. We fill our lives with stories. When we tell our friends what happened to us on holiday, what we said to our boss during the last team meeting, talk about who danced with whom at the office party, or what happened when we took back the TV that didn’t work, then we are storytelling. Stories are very powerful methods of communication.

Keywords

Space Shuttle Customer Experience Happy People Office Party Cayenne Pepper 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Colin Shaw 2005

Authors and Affiliations

  • Colin Shaw

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