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Abstract

There is a viable response to the increasing hybridization and complexity that the conduct of firms is subjected to. It is cognitive. The more the firm resorts to organizational models that encourage the emergence of cognitive conventions between its staff and its operations, which enrich rather than impoverish its cognitive system, the more continuity is assured between its strategic positioning and its methods of operation and between its external ambitions and its internal organization.

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© 2003 Village Mondial/Pearson Education, Paris

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Michaud, C., Thoenig, JC. (2003). The Organizational System. In: Making Strategy and Organization Compatible. Palgrave Macmillan, London. https://doi.org/10.1057/9780230512085_3

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