Abstract
This book appears at a time when the academic community of international business scholars is taking stock. Numerous pieces have appeared which examine, or question, the future of the discipline. Chapter 2 of this volume represents my contribution to this debate. It questions the current direction of research and suggests that international business needs ‘a big question’ to answer. It suggests that research in international business has been at its most successful when it has been a collective enterprise focused on a key empirical issue in the evolving global economy.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Author information
Authors and Affiliations
Copyright information
© 2004 Peter J. Buckley
About this chapter
Cite this chapter
Buckley, P.J. (2004). Introduction. In: The Challenge of International Business. Palgrave Macmillan, London. https://doi.org/10.1057/9780230508644_1
Download citation
DOI: https://doi.org/10.1057/9780230508644_1
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-51166-2
Online ISBN: 978-0-230-50864-4
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)